A prominent figure in the financial industry has recently joined PU Prime as the Regional Head of Business Development for the MENA (Middle East and North Africa) and South Asia regions. This professional will report directly to the Managing Director of PU Prime in the UAE.
This individual has a wealth of experience in the retail forex and Contracts for Difference (CFD) brokerage sector. Prior to this new role at PU Prime, they spent three years as the Head of Sales for South Asia and MENA at a competing brokerage firm. Their departure from that position occurred earlier in the summer, and their transition to PU Prime has been closely followed within the industry. Previously, they also held a significant business development role at another brokerage for two years, further solidifying their expertise in this field.
PU Prime operates primarily as an offshore broker, having licensing in Mauritius and Seychelles for its CFDs offerings, while also maintaining a licensed operation in Australia under its trading entity. The company’s website serves as a gateway for its services and product offerings, targeting various markets effectively.
The addition of this seasoned executive is expected to enhance PU Prime’s ability to expand its business reach and strengthen its presence in the competitive MENA and South Asian markets. With this new leadership in place, PU Prime aims to leverage their extensive network and experience to foster growth and explore new business opportunities across the regions they serve. The move underscores the firm’s commitment to increasing its footprint in areas that are witnessing rapid growth in trading activities.
As the financial landscape continues to evolve, the emphasis on strategic leadership appointments reflects a broader trend within the brokerage industry to secure talent that can navigate the complexities of diverse markets and regulatory environments.