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New Leadership in Sales at YaMarkets

by FXInsider

A new Regional Sales Manager has joined YaMarkets, marking a significant transition in the company’s leadership. The announcement on a professional networking platform highlighted the excitement surrounding this new role.

In her previous position, the individual served as Chief Executive Officer for TrioMarkets in the MENA region for over two years, based in Dubai. Her key responsibilities included administration and management, emphasizing direct sales and customer retention strategies aimed at enhancing client loyalty.

This new role at YaMarkets reflects the wealth of experience that the new manager brings to the position. Having worked as a Head of Business Development independently for about six months, she also previously led the MENA operations for another firm for a brief stint, further enriching her qualifications in sales and business growth.

Before these roles, she acquired valuable experience as a Senior Business Development Manager at FPmarkets while based in Cyprus, contributing significantly to her career trajectory.

TrioMarkets, which began its operations in 2014, has been strategically focused on expanding its presence in the Middle East. The recruitment of the new manager for the MENA region was a crucial step in solidifying their foothold in this competitive market. This broker is headquartered in Cyprus, with a local representative office in Dubai, enabling them to connect with clients more effectively in that region.

Offering counterparty trading services that include margin forex and various popular asset classes, TrioMarkets is licensed by regulatory authorities in both Cyprus and Mauritius. This allows them to operate globally while also being authorized in Dubai, demonstrating their commitment to growth in the region.

The Middle East has increasingly become an attractive market for international brokers, with many firms pursuing licenses and expanding their operational footprints. In this landscape, other organizations—like Scope Markets—are also enhancing their market positions, recently appointing a new MENA Sales Manager to bolster their efforts.

TrioMarkets has a primary focus on the European market but is actively working to expand its Social Trading network. This initiative invites traders to collaborate and share trading strategies within a secured community, enabling users to either copy successful trades from others or observe strategies to refine their own trading techniques. Moreover, experienced traders can benefit financially by sharing their insights and gaining followers. To facilitate this, TrioMarkets has partnered with HokoCloud to develop a seamless copy trading experience for users.

The new Regional Sales Manager’s wealth of experience and strategic insights will be instrumental in helping YaMarkets further its goals in a competitive marketplace. Her history of focusing on direct sales and building lasting customer relationships aligns perfectly with YaMarkets’ objectives, poised for growth and innovation in the ever-evolving financial landscape.

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