A prominent digital bank in Hong Kong has launched stock trading services, enhancing its investment platform that already encompasses mutual funds, U.S. equities, and cryptocurrency trading. This expansion coincides with the bank surpassing one million users and reporting its inaugural profit for the first half of 2025. To celebrate these achievements, the bank is implementing promotional offers, which include waived trading fees and cash rewards totaling over HKD 120,000.
The introduction of stock trading represents a significant advancement in the bank’s commitment to making investing more straightforward, accessible, and entirely digital. With this new feature, users can trade both Hong Kong and U.S. stocks, invest in mutual funds, and trade cryptocurrencies, all from a single mobile application. For a limited time, the bank is offering zero commission for the first 30 days after the activation of stock trading capabilities and providing cash rewards for new accounts, along with rebate coupons.
Since the launch of its fund services in August 2022, the bank claims to have saved investors nearly HKD 700 million in fees. Its fee structure stands out in the market, with no subscription fees for money market funds and significantly lower fees for bond funds compared to the industry average.
The bank also became a pioneer as the first licensed retail lender in Asia, outside the Middle East, to offer direct trading from cryptocurrency to cash through its main app. New customers entering the cryptocurrency trading market can enjoy an introductory period of 90 days without commission or platform fees. For standard brokerage transactions, the fee is set at 0.1% of the transaction value, with a minimum charge per order.
Regulatory approval came in 2019 from the Hong Kong Monetary Authority, which contributed to the digital banking landscape’s growth in the region. The bank functions under the umbrella of a fintech and insurtech company that was established in 2017, focusing on digitizing financial services for a wider audience.
The ongoing expansion of services and user base positions this digital bank as a significant player in the financial technology space, with innovative offerings aimed at empowering customers by putting them in control of their financial destinies. As it continues to adapt and diversify its product offerings, the emphasis on customer convenience and cost efficiency will likely play a crucial role in bolstering its market presence.